41% of shoppers say they hesitate to buy online due to uncertainty about product appearance.<\/strong> Bellroy\u2019s visual approach eliminates this hesitation.<\/p>\n<\/blockquote>\n\n\n\nThis way, customers can quickly see the different colors the wallet is available in and make an informed purchase decision. In addition to this, when a customer clicks on a specific color, the main product image dynamically updates to show a larger photo of the wallet in the customer\u2019s selected color.<\/p>\n\n\n\n
Displaying image swatches on the product page gives users a clear idea of what they can expect.<\/p>\n\n\n\nIf you want something like this for your eCommerce store, you can use the Variation Swatches module which is part of Blocksy Pro\u2019s Shop Extra extension. The module lets you upload the desired image for each attribute term and effectively display product variations on your product pages.<\/p>\n\n\n\n
#2: Kit + Ace \u2013 Size Guides for Fewer Returns<\/h2>\n\n\n\nKit + Ace is an apparel store that uses size guides to help customers pick the correct size for them. They\u2019ve provided a clear Size Guide<\/em> link on their product page that opens the size guide table for the product the customer is viewing in a pop-up.<\/p>\n\n\n\nSize guides are a game-changer. They cut down on returns, save you cash, and give customers the confidence to buy, which means higher conversions and more sales.<\/p>\n\n\n\n
\nProviding detailed product information, such as size guides, addresses customer concerns, as 53% of U.S. online shoppers abandon purchases if they can’t find quick answers to their questions.<\/p>\n<\/blockquote>\n\n\n\n
Kit + Ace makes sure their size guides are front and center on the product pages so customers don\u2019t miss them.<\/p>\n\n\n\nIf you sell products that require size guides \u2013 like clothing, shoes, or accessories \u2013 you can easily implement them using the Size Guide feature from Blocksy Pro\u2019s Shop Extra extension. It lets you set display conditions for the style guides you create.<\/p>\n\n\n\nThis means that you can choose to show the Size Guide for Tops<\/em> when customers are viewing tops, blouses, t-shirts, shirts, etc\u2026 and Size Guide for Bottoms<\/em> when customers are viewing trousers, pants, sweatpants, etc\u2026<\/p>\n\n\n\n#3: Luxy Hair \u2013 Custom Tabs for FAQs and Shipping Info<\/h2>\n\n\n\nLuxy Hair is an eCommerce store that sells hair extensions and haircare products. They have custom tabs on their product pages to make it easier for customers to learn more about the products (from the FAQs tab) and shipping and returns policies (from the Shipping & Returns tab).<\/p>\n\n\n\n
Custom tabs like FAQs and Shipping & Returns enhance the customer experience by providing quick access to important information. They also reduce the volume of repetitive customer support inquiries, improving efficiency and allowing your team to focus on more complex issues.<\/p>\n\n\n\n
\nOrganizing information into easily navigable sections enhances user experience, reducing the likelihood of customers leaving due to frustration.<\/p>\n<\/blockquote>\n\n\n\nOut of the box, WooCommerce shows three tabs on product pages \u2013 Description<\/em>, Additional Information, <\/em>and Reviews<\/em>. If you want to create custom tabs, you can use Blocksy\u2019s Custom Tabs module. You can create as many custom tabs as you\u2019d like, set display conditions for each one, and choose the tab order.<\/p>\n\n\n\nHere are some ideas for custom tabs you could create depending on the types of products you sell:<\/p>\n\n\n\n
\nCare instructions<\/li>\n\n\n\n Sizing guide along with instructions on how to measure<\/li>\n\n\n\n Shipping & Returns<\/li>\n\n\n\n FAQs<\/li>\n\n\n\n Warranty information<\/li>\n<\/ul>\n\n\n\n#4: Cider \u2013 Advanced Customer Reviews with Photos<\/h2>\n\n\n\nCider is a fast-fashion store that sells a wide range of apparel products. They use an advanced product reviews system that lets customers upload product reviews with photos and details about the fit, their body measurements, and the size they ordered.<\/p>\n\n\n\n
\nDisplaying user-generated content, such as customer photos, can increase conversions by 28%, as shoppers find real-life images more trustworthy.<\/p>\n<\/blockquote>\n\n\n\n
This helps other customers see what the product looks like on real people and make informed purchase decisions. Customers can also upvote an advanced product review if it is helpful to them.<\/p>\n\n\n\nBlocksy Pro comes with an Advanced Product Reviews module that lets customers add photos to their reviews. It also lets you set up a voting system and provides an aggregate score with a breakdown similar to how Cider does it.<\/p>\n\n\n\n
#5: Pottery Barn \u2013 Social Sharing for Word-of-Mouth Marketing<\/h2>\n\n\n\nPottery Barn offers a wide range of stylish and functional home furniture and decor. Their product pages feature a handy Share<\/em> box that lets customers share their favorite items via social media or email, copy the link, and print the page.<\/p>\n\n\n\nThis feature helps increase product visibility, driving traffic from social platforms and encouraging word-of-mouth marketing.<\/p>\n\n\n\n
By making it easy for customers to share products with their friends and family, Pottery Barn effectively expands their reach and builds brand awareness.<\/p>\n\n\n\nBlocksy Pro comes with a neat Product Share Box feature that lets you add a similar Share<\/em> box to your product pages. You can customize it and select the sharing networks you want to include. You can choose from 13 options including Facebook, X (Twitter), Pinterest, LinkedIn, and email.<\/p>\n\n\n\n#6: Bose \u2013 Wishlist Feature for Repeat Visits<\/h2>\n\n\n\nBose is known for its high-quality audio products, and their headphone product pages offer a convenient wishlist feature. This lets customers save their favorite headphones for future purchases. Customers can easily return later when they’re ready to buy.<\/p>\n\n\n\n
The wishlist feature helps increase customer retention by encouraging users to return to the store and complete their purchase.<\/p>\n\n\n\nIf you want to use the wishlist feature to turn potential interest into future sales opportunities, you can use Blocksy Pro\u2019s Wishlist module to enable an \u201cAdd to Wishlist\u201d button on single product pages.<\/p>\n\n\n\nWhen customers are ready to make a purchase, they can head over to their My account <\/em>page to see their Wishlist<\/em> and add the product to their cart.<\/p>\n\n\n\n